Is Flodesk Worth It? An Honest Review for Creators and Small Business Owners

digital systems & automation marketing & content creation

Let’s be real: most email software feels like a hazing ritual for entrepreneurs. 
But Flodesk isn’t what it used to be—and that’s the part most people don’t know.

When I first switched, it was because they made email feel beautiful and simple.
Now?
They’ve evolved into a full marketing platform with features that used to require three or four separate tools. This new version of Flodesk is more powerful, more integrated, and honestly? It’s the first time I’ve seen an email platform grow right alongside the needs of small business owners.

Flodesk Has Evolved—In a Big Way

Flodesk started as the no-design-degree-needed email platform with the prettiest templates on the internet. But over the past year, they’ve expanded in ways that entrepreneurs like us desperately needed.

Here’s what’s new and genuinely impressive:

  • Smooth connections to ManyChat, Canva, ThriveCart, and more
    These integrations mean your email, content, checkout, and automation tools actually talk to each other instead of living in four different places.
  • More powerful workflows
    The automations have gotten smarter, faster, and more flexible. You can create welcome series, sales sequences, product delivery, and mini-launches without needing a tech brain transplant.
  • Built-in selling tools
    Flodesk now includes sales pages, payment processing, and digital product delivery—so beginners and growing creators can sell without needing a full website or complicated funnel setup.

Flodesk is no longer just an email platform.
It’s an entire growth ecosystem built for small business owners.

Why I Switched (And Why I Stay Now)

A quick refresher if you're new around here: I help entrepreneurs turn their knowledge into revenue using simple, strategic systems. And if you’re going to run a business online, email is the heartbeat of your sales.

I originally switched to Flodesk because it made emailing… actually enjoyable.
But I stay because they’ve kept evolving right along with my business.

When my clients struggled with tech overwhelm, Flodesk made the email part feel doable.
When they wanted prettier emails without hiring a designer? Flodesk handled that.
And now that so many creators need simple automations and a way to sell digital products without big tech stacks? Flodesk covers that too.

The platform grows as you grow.
That’s rare.

Why It’s the Best Choice for My Audience

My audience is full of creators, coaches, and online business owners who already juggle way too many things. They want:

– simple systems
– beautiful branding
– easy automations
– zero tech stress
– tools that make it easier to sell

Flodesk is the only platform I’ve found that delivers all of that without the learning curve most email tools bring with them. It helps my clients show up consistently, look polished, and feel confident without getting buried in settings or segmentation rules they don’t actually need.

If you care about clarity, conversions, and keeping things simple, Flodesk is the best entry-level and mid-level email tool out there. It’s the one I recommend in every private coaching session and every client funnel build.

Who Flodesk Is Actually Perfect For

Flodesk is a strong yes if you:

  • Are a creator, coach, consultant, or online business owner
  • Actually care how your brand looks and feels
  • Want emails that match your Instagram, website, and overall vibe
  • Want beautiful design plus automations that don't make your brain hurt

If your business is premium, thoughtful, and experience-driven, Flodesk was made for you.

What I Love Most About Flodesk

1. The Email Editor Is a Dream

Flodesk's drag-and-drop editor is clean, intuitive, and honestly a joy to use. You can start with any of their stunning templates, customize them to match your actual brand quickly, and then reuse those branded sections across all your emails. Build a little library of reusable templates and boom—you've got one of the easiest systems you'll ever build.

2. Automations That Don’t Feel Overwhelming

You don’t need 47 steps to make sales. I use Flodesk workflows for:

  • Lead magnet delivery
  • Welcome sequences
  • Launch sequences

It’s drag-and-drop, easy to follow, and actually enjoyable to set up.

3. Beautiful Emails + Strong Deliverability

Two things matter most:

  • Your emails look incredible
  • They actually land in the inbox

Flodesk balances aesthetics with performance, which is non-negotiable if email is part of your revenue system.

4. It Plays Nicely With the Rest of Your Business

Flodesk integrates smoothly with tools like:

  • ManyChat
  • Canva
  • Your checkout platform

It plugs easily into an existing funnel without requiring a tech team.

5. Pricing That Grows With You

Flodesk charges based on subscriber count. That means:

  • It’s accessible when you’re starting out
  • It scales as your list grows
  • You’re not paying enterprise prices early on

And everything good is unlocked from day one. No “lite” plan limitations. 🙌🏻

Start your free Flodesk trial and use my code SHANNONG (or click my partner link) to get 25% off your first year.

How Flodesk Fits Into a Simple, Scalable System

Think of Flodesk as the engine under your entire funnel. It doesn't replace your offers or strategy—it makes them easier to deliver consistently, which means you actually follow through.

Step 1: Capture the Right People Create a freebie, add a Flodesk form, and let the system collect and tag new subscribers.

Step 2: Deliver Value Automatically Subscribers get their freebie instantly, then jump into a welcome or nurture sequence.

Step 3: Nurture With Consistent, On-Brand Content Send value-packed emails that build trust and create more opportunities for sales.

Step 4: Launch Without Reinventing the Wheel Duplicate your launch workflow, tweak it, and publish. No rebuilding required.


Whos' Flodesk Not Right For: Flodesk vs Other Email Tools

You may want consider other solutions if you need:

  • Advanced CRM functionality
  • Complex segmentation and deep tagging logic
  • Enterprise-level features across multiple brands

But if you want beautiful, simple, effective email marketing, Flodesk is a standout choice.

Quick Gut Check: Is Flodesk Right for YOU?

It's a YES if: 

  • Care about your brand experience
  • Want email to feel easy and enjoyable
  • You'd send way more emails if the tech weren't so annoying
  • Want automations that support your offers
  • Are building a business around your knowledge, expertise, or creativity
     

How to Test Drive Flodesk For Free

  1. Start your free trial with my link or code.
  2. Set up a quick lead magnet funnel:
    • Start with a Flodesk form
    • Create a delivery email 
    • Set up a simple workflow to deliver the email after someone fills out the form
  3. Sit back and notice how good it feels 


Ready to make email marketing feel easier and more on-brand?

Start your free Flodesk trial and use my code SHANNONG (or click my partner link) to get 25% off your first year.

Your brand deserves to show up beautifully in every inbox.